360° Design + Art Direction
Scroll down for a selection of
360° Design + Art direction projects:
1. YoungCapital – YCITY
2. YoungCapital – Proud To Be 20
3. Move Experience Center – Move The City
1.YCITY
YCITY is a secret city, the Capital Of Ycitizens. A visual concept and experience reflecting pride, hard work and ambition.
Creative lead and responisble for:
-Concept of the event
-Identity + graphic design
-Art direction + design of motion graphics + sound design
-Art direction look and feel of the venue
YCITY Teaser
YCITY Signup announcement
YCITY Presentation | Show opener
YCITY Presentation | Video backgrounds
YCITY Aftermovie | Venue snippets
2.Proud to be 20
Creation of a captivating visual show for YoungCapital, 20 years since inception of YoungCapital.
In collaboration with YoungCapital and TWOFIFTYK I developed the visual concept and storyline for their iconic anniversary.
The show had a duration of 2.5 hours, due to confidentiality reasons here is a selection of highlights.
-19 Motion graphics
-At Theater Amsterdam
-60 Metre screen
-Duration 2.5 hours
YoungCapital | Proud to be 20 | Video snippets
YoungCapital | Proud to be 20 | Photo impressions
YoungCapital | Proud to be 20 | Motion graphic impressions
3.MOVE THE CITY
Art direction and design for ‘Move The City’ an interactive exhibition about the future of mobility at Move Experience Center in Amsterdam.
Creative responsible for:
-Identity development of ‘Move The City’
-Collage development and execution
-Design signs and panels
-Social design
-Digital and offline advertising

Move The City | LED panel

Move The City | LED panel
Move The City | Exhibition impression
Move The City | A selection of signs, panels and social designs





Edited highlights of 360° Design + Art direction projects for YoungCapital and Move Experience Center.